Email Marketing Delivery Service and Software Maintenance
SAM.GOV
Due: May 22, 2025 at 06:00 PM UTC
In-Active Sources Sought Source Url

Summary

The Department of Veterans Affairs (VA) is seeking a contractor to provide an Email Marketing Delivery Service and Software Maintenance. This opportunity involves the development and maintenance of an enterprise-level cloud-based digital communications platform that will support the VA's extensive email marketing efforts, which include managing over 3,000 topics and sending more than 2.5 billion emails to a subscriber base of over 28 million individuals. The selected contractor will be responsible for providing a Software-as-a-Service (SaaS) solution that includes licensing, cloud hosting, software maintenance, and professional support services. The platform must facilitate customized communication campaigns, subscriber management, multi-channel messaging, and detailed analytics, while ensuring secure communication with the public, particularly Veterans. Contractors with experience in SaaS solutions, digital marketing, and data integration are encouraged to bid on this opportunity.
Description

The Department of Veterans Affairs (VA) currently operates at scale, with 54 active accounts managing over 3,000 topics and sending more than 2.5 billion emails in Fiscal Year 2024 to a unique subscriber base exceeding 28 million individuals. 

VA Office of Public Affairs, requires an

Entities
VADO
Department of Veterans Affairs
NAICS
541519
Set Aside
None
Place of Performance
Point of Contact
Full Name Email Phone Type
Dennis Simms [email protected] 848-377-5132 primary
Michael Weckesser [email protected] 5129814453 secondary
Attachments
  • RFI+Posting+SAM+-+Email+Marketing.docx
  • PD-+DRAFT+9MAY2025.docx
  • RFI+QA.pdf